• Business Level 3

    BTEC Extended Diploma and Diploma in Business

    Examination Board: Pearson Edexcel

    Specific Entry Requirements
    For the Extended Diploma in Business and the BTEC Diploma in Business, students must have achieved:

    • 5 pass grades at GCSE Level (Grades 9-4) to include GCSE English Language or Literature and GCSE Mathematics.
    • In order for the BTEC L2 Grade in Digital Media/PE to count towards one of the 5 pass grades, students must have achieved Grade P2 as this is the equivalent of a GCSE Grade 4.
    • Students who have studied the BTEC Level 2 in Business must have achieved at least Grade M or higher in order to meet the criteria for this pathway.

    Why study the BTEC Level 3 Diploma or Extended Diploma in Business?
    As the world recovers following the global recession of 2008, there are many opportunities for entrepreneurs and employees who have a sound understanding of finance, marketing, sales and management. In addition, studying this course helps to develop self-management, business and customer awareness, team-working and problem-solving, which are all key attributes that employers look for in potential employees. The Pearson BTEC Level 3 Diploma in Business provides a highly respected route for those who wish to move into employment in the sector, either directly or following further study on a relevant Higher Education (HE) course.

    Course Outline
    The BTEC Level 3 Diploma in Business is equivalent to two A-Levels and the Extended Diploma is equivalent to 3 A-Levels.  The Diploma is made up of 8 units, which includes 6 core units and 2 additional units, which are studied over a 2-year period. The Extended Diploma consists of 11 units, 7 core units and 4 additional units. Achievement in each unit is assessed through either a written assignment, an external set task or an external examination.

    Core Units

    • Unit 1: Exploring Business
      In this unit students explore the key ingredients required for business success, such as organisational structure, communication and operation.
    • Unit 2: Developing a Marketing Campaign
      In this unit students explore the role that marketing plays in business as well as the development of a marketing campaign.
    • Unit 3: Personal and Business Finance
      In this unit students explore personal banking and how small businesses run their finance function. This unit is assessed through an external examination.
    • Unit 4: Managing an Event
      In this unit students explore how different types of events are run and managed.
    • Unit 5: International Business
      In this unit students explore the impact of large international corporations on the business world.
    • Unit 6: Principles of Management
      In this unit students explore how the role of management and leadership in the workplace contributes towards business success.
    • Unit 7: Business Decision Making (Extended Diploma Only)
      In this unit students explore methods of interpreting data, and how to formulate decisions and solutions to given complex business problems.

    Additional Units

    • Unit 17: Digital Marketing
      In this unit students will examine the different aspects of web-based marketing, and the channels that can be used to deliver a successful digital marketing campaign.
    • Unit 19: Pitching for a new business
      In this unit students explore the practical skills and knowledge that is needed to undertake the necessary preparation and steps to set up and pitch for funding for a micro-business.
    • Unit 8: Recruitment and Selection (Extended Diploma Only)
      In this unit students will explore how the recruitment process is carried out in a business. The unit gives learners the opportunity to participate in selection interviews and review their performance
    • Unit 14: Investigating Customer Service (Extended Diploma Only)
      In this unit students will explore how excellent customer service contributes to business success. The unit gives learners the opportunity to develop their customer service skills.
    • Unit 15: Investigating Retail Business (Extended Diploma Only)
      In this unit students will explore the current structure of the retail sector and its supply chain through practical activities.
    • Unit 23: The English Legal System (Extended Diploma Only)
      In this unit students will examine how the English legal system operates to resolve criminal and civil cases, and why businesses and individuals may require legal advice and representation.

  • Travel and Tourism Level 3

    BTEC Level 3 National Extended Certificate in

    Travel and Tourism

     

    EXAM BOARD & SPECIFICATION NUMBER: PEARSON/EDEXCEL 601/9023/1

     

    Specific Entry Requirements
    For the Extended Certificate travel and tourism students must have achieved:

    • 5 pass grades at GCSE Level (Grades 9-4) to include GCSE English Language or Literature and GCSE Mathematics.
    • In order for the BTEC L2 Grade in Enterprise/PE to count towards one of the 5 pass grades, students must have achieved Grade P2 as this is the equivalent of a GCSE Grade 4.
    • Students who have studied the BTEC Level 2 in Travel and Tourism must have achieved at least Grade M or higher in order to meet the criteria for this pathway.

     

    Why study the BTEC Level 3 Extended certificate in Travel and Tourism?

    This course is for learners who want to acquire knowledge and technical skills through vocational contexts by exploring the aims of different travel and tourism organisations, the features of tourist destinations, how organisations meet customer requirements, and the influences on global travel and tourism as part of their Key Stage 5 learning.

    Course Content:

    The course includes three components.

    Unit 1: The World of Travel and Tourism

     

    You will gain an understanding of the scope of the industry, its terminology and its key components. Travel and tourism is a business with the customer at the forefront. Different types of organisation have different roles and offer a range of products and services to many different types of customer. You will need to understand how the organisations work together to benefit both themselves and their customers and you should be able to name examples of the key organisations in all sectors. (Externally Assessed)

     

    Unit 2: Global Destinations

     

    In this unit, you will use a range of resources to investigate the location and features of global destinations and explain the features that give appeal to global destinations and support different types of tourism. You will evaluate how travel plans/routes/itineraries meet customer needs. You will investigate consumer trends and the reasons the popularity of global destinations may change. (Externally Assessed)

     

    Unit 3: Principles of Marketing in Travel and Tourism

    In this unit, you will develop marketing skills through examining the specific aims and objectives of the marketing function and researching the needs and expectations of different customer types. You will develop your ability to communicate the findings of this research. You will use market intelligence to plan and produce a promotional campaign for a new travel and tourism product or service. You will learn about the importance of meeting customer expectations and communicating with customers effectively. You will investigate the different stages that an organisation or tourist destination goes through when marketing their products or services. (Internally Assessed)